Amazon discusses potential reboot of The Apprentice with Donald Trump Jr. as possible host
Amazon is in preliminary internal discussions about rebooting The Apprentice, the reality television series that originally ran on NBC from 2004 to 2015 with Donald Trump as host. According to Wall Street Journal reporting, Donald Trump Jr. has been floated as a potential host for a Prime Video reboot. Amazon stated that the show is not in active development and characterized reporting on specific details as speculative.
16
Divergence score
6 outlets covered it, splitting into 6 framing camps across 3 bias groups.
6 camps
3 bias groups
The spectrum · how 6 outlets placed this story
LeftCenterRight
Daily Wire
Washington Examiner
Wall Street Journal
NY Post
The Hill
HuffPost
Supportive of action
Neutral
Dismissive
Critical
Alarmist
International angle
Widest split · the two outlets furthest apart, and who published first
Furthest apart on this story
Daily Wire
'The Apprentice' Might Be Coming Back. Guess Who Could Be in the Boss's Seat?
Trump family legacy and business opportunity · neutral
HuffPost
'Insane Grifting': Critics Rip Amazon After Don Jr. 'Apprentice' Reboot Report
Corporate favoritism and conflict of interest criticism · negative
First to report
- Wall Street Journalfirst
- Washington Examiner+2.4 h
- HuffPost+8.0 h
- Daily Wire+10.9 h
- NY Post+13.7 h
- The Hill+15.1 h
By each outlet's earliest publish time in this story. Feeds that index slowly can appear later than they printed.
The split, in one line
Conservative outlets frame this as Amazon expanding Trump-friendly programming and signal strategic business opportunity. Liberal outlets emphasize optics of corporate favoritism and criticisms of conflicts of interest. Centrist outlets report the facts with minimal editorial coloring.
How each outlet covered it
Broad agreement on what happened
Outlets across the spectrum land in roughly the same place: the shared language is highlighted.
THE LEFT
“'Insane Grifting': Critics Rip Amazon After Don Jr. 'Apprentice' Reboot Report”HP HuffPost LEFT
16LOW DIVERGENCE
THE RIGHT
“Amazon Discusses 'Apprentice' Reboot—With Don Jr. as a Potential Host - WSJ”WSJ Wall Street Journal RIGHT-CENTER
DOWN THE MIDDLE
“Amazon considers 'Apprentice' reboot with Donald Trump Jr. as host” · The Hill
+Hide the full sourcingSee how all 6 outlets put it
LEFT1
HPHuffPost 'Insane Grifting': Critics Rip Amazon After Don Jr. 'Apprentice' Reboot Report 135d ago RIGHT-CENTER1
WSJWall Street Journal Amazon Discusses 'Apprentice' Reboot—With Don Jr. as a Potential Host - WSJ 135d ago RIGHT3
DWDaily Wire 'The Apprentice' Might Be Coming Back. Guess Who Could Be in the Boss's Seat? 135d ago WEWashington Examiner Amazon mulling reboot of The Apprentice with Trump Jr. as possible host: Report 135d ago NYPNY Post Amazon Is Back In Bed With The Trumps: Prime Video Reportedly Considering 'The Apprentice' Reboot With Donald Trump Jr. To Host 134d ago 7 tracked claims across 6 outlets
Fact ledger
All7Claimed1Corroborated6
6/6
Claimed
Donald Trump Jr. was being floated as a potential host for the reboot
Source ·Wall Street Journal reporting citing industry sources; Amazon denied this is in active development
Corroborated
Disputed
6 more tracked claimsSign up free to see the full ledger